The effectiveness of email marketing has proven to stand the test of time, and it has now got to a completely new level. Whether you want to sell or promote a product, offer a service, or get the word out about your business, email marketing can be a great channel to do that. However, before you send emails out, there is one thing you need to get started. No email marketing campaign can ever be launched without a list of email subscribers, so collecting subscribers is what you’ll have to do first.

Building an extensive email list doesn’t happen overnight, and you’ll need to put a great deal of time and efforts into it. But if you’re running a WordPress powered website, collecting subscribers would be much easier for you. There are some great tools out there, that do a great job in helping you to build an email list, and 10 of them are listed below. They provide outstanding functionality for creating subscription forms and managing your email listings. Without further ado, let’s get to the list and find more about these 10 goodies.

WordPress MailChimp WD

If you’re looking for an easy way to manage MailChimp forms and listings right from your site’s dashboard, WordPress MailChimp WD plugin is a perfect solution for it. It allows you to integrate Mailchimp with your website, create beautiful optin and opt-out forms, and grow your email list. You can embed the forms to any of your post or pages with a shortcode,or use the available topbar, scrollbox, or popup display options. The forms you have created in your MailChimp account will be automatically displayed in the relevant section, but you can also create new ones with custom fields and custom styling options. Those fields include Paypal integration, file upload, pagebreak, survey tools, and many more. There are 13 fully customizable themes in the plugin which allow you to adjust form parameters, as well as the form header with custom colors, images, fonts,etc. The plugin comes with extensive mailing options and has a very user-friendly and searchable submissions section.

MailPoet Newsletters

MailPoet Newsletters is a simple yet efficient newsletter solution.The plugin comes with a sign up widget and allows you to capture subscribers, create standard or automated emails, and send newsletters featuring your posts, images and links to your social accounts. It uses a drag and drop subscription form designer and make sit easy to create beautiful and attracting forms.You can create single or double option in forms and send notification emails to your subscribers either immediately, daily, weekly, or monthly.MailPoet comes with an integrated tracking system, which lets you keep the track of your subscribers, and gives you reports on your opens, clicks and unsubscribes with easy to understand charts.

OptinMonster

OptinMonster is a lead generation plugin to help you get more email subscribers.It features an advanced drag and drop form builder and lets you create multiple types of opt-in forms, such as lightbox popups, floating bars, slide-ins, and more. With OptinMonster you can create targeted and segmented email lists by displaying forms on specific pages or categories. Also, the plugin comes with a powerful A/B testing functionality which you can use to test out multiple form types, styles,and texts.

WP Subscribe

WP Subscribe is an all-in-one email subscription plugin which allows you to create perfect forms for your website. You can display them anywhere on your website, where your theme allows you to have a widget. Moreover, the same subscription box can be displayed multiple times on different sidebars.The plugin supports Aweber, Mailchimp and FeedBurner integration, and comes with tons of options for form design and text customization in the subscription box.

SumoME

SumoME plugin comes with a bunch of tools which aim to help you to double your email subscribers and get more traffic. Its list builder functionality allows you to create a fancy lightbox popup and convert your site visitors into subscribers with ease. If you want the popup to be displayed only for a specific audience Sumome lets you do that with its advanced display rules. Also, it features A/B testing functionality to help you figure out which text, size, timing,and colors will convert best on your site.Other of its tools include welcome mat, image sharer,text highlighter,smart bar and more.

WordPress PopUp – Popover Maker

Popover Maker is a user-friendly plugin, which does a great job from keeping your visitors leave your site and helps you build email listings.It comes with a popup builder and lets you create beautiful popups with custom style, color, images, animations. It allows you to position the forms anywhere on your site to target the audience you want. You can create unlimited popup styles of your own, or use one of the 8 available popup templates that are fully customizable. It lets your visitors hide the pop-ups from showing when they visit your website, which is a fairly needed feature if you don’t want to annoy your visitors.

Email Subscribers & Newsletters

With Email Subscribers & Newsletters plugin you’ll be able to add subscription form or a widget to your website and automatically send newsletters as new posts go online. It’s super user-friendly and will take about 5 minutes to configure it. The plugin comes with a beautifully designed subscription box and HTML editor, which lets you quickly compose , schedule and send stunning newsletters. You can create single or double opt-in forms and include “unsubscribe” link in the mail in case any of the subscribers doesn’t want to get newsletters any more. One of its great features is that it allows you to send newsletters including/excluding subscriber categories,and lets you know when you emails are opened and viewed.

MailMunch – Grow your Email Subscribers

MailMunch is a standalone emailing service that perfectly integrates with WordPress. If you want to grow your email list and convert visitors into subscribers it offers various tools to do that.There are multiple types of opti-in forms and a number or fully customizable form themes, that are included in the plugin to have your forms match your site’s look and feel. The plugin provides advanced page level targeting, A/b testing functionality and is analytics integrated to let you view email subscription statistics.

Icegram Plugin

Icegram comes with easy to use tools to create good-looking subscription opt-ins, call to actions and does a lot more. It does a great job in helping you get more subscribers, drive more traffic, and engage visitors. Its power lies in the myriad of display, style and customization options that it provides to its users. There are multiple opt-in types, extensive range of theme templates, multiple display options, powerful display targeting rules, detailed analytics and statistics, split A/B testing, and other features that will supercharge your email marketing results.

Popup by Supsystic

Popups by Supsystics offers a myriad of popup types including subscription/mail building, notification bar, age verification,contact form, Youtube popup, and more. It comes with over 30 mobile-ready pop-up templates and more than 20 popup opening animations to use, and has a lot of popup display options, such as full screen popups, info bar, modal popup, etc. It’s totally up to you to choose when and where and how many times your popups are showed. There is an outstanding lock content functionality in the plugin which you can use to hide your popups to unregistered users.

If you’re down the path of starting an email marketing campaign these WordPress plugins will surely come to help. They provide all the necessary tools to start building email lists and are just great to make a good start. Check them out and feel free to write you thought about them in the comments section below.